Secrets to Success

Review

Women have bigger brains. 26% more women than men are in college. 68% more women over 35 than men over 35 are taking college courses. 21% more working women than working men participate in non-college training…this book helps you get where you never thought possible with help and Matthew’s expertise. — From The Publisher

A Book wich lists all the help women need to do what they’ve always dreamed with the help of $80 Billion in Grants, Loans, Scholarshi (more…)

They don’t give you a master’s degree in how to become a successful entrepreneur in a high priced business school! Why? Because, while you learn how to run and manage a business, you’re often left to fend for yourself with a bunch of theory that may not work for you, especially in today’s marketplace.

What they lack, and what you need, are practical, real time, step-by-step strategies to be successful in an ever changing marketplace — and not just marketing theory. You see, I know that intimately. Because for years, I searched high and low for practical success strategies. Particularly for today’s success-minded woman, and there simply wasn’t anything out there. Nothing.

For example, even if you spent a fortune to get a degree from a prestigious business school you wouldn’t learn these 12 must-have pieces of the puzzle you will learn in just 3 days at Women’s Business Empowerment Summit:

1. How to adopt a wealth attitude by moving forward through your fears of getting started.

2. How to have a clear vision of what you want to create and a road map to get you there.

3. How to identify and exploit your own unique abilities to get more done in less time.

4. How to create a product or service to sell that will have people begging to do business with you.

5. How to develop powerful sales and marketing skills to convert prospects into paying clients.

6. How to utilize the unique advantages women possess in marketing your product or service.

7. How to implement the secrets of Internet gurus to make your website your most valuable business asset.

8. How to quickly grow your subscribers list from scratch to tens of thousands for free.

9. How to get the media to help you make more money without spending a dime on advertising.

10. How to position yourself as an industry expert and increase your client base.

11. How to implement the wealth principles multi-millionaires use to build and protect great wealth.

12. How to utilize lessons of successful, powerful women who have experienced firsthand the unique challenges and advantages you have as a woman in business.

That’s why I founded the Women’s Business Empowerment Summit. I wanted all of the information that women need to be successful entrepreneurs to be in one place and easily accessible. I believe if you had all the steps at one time, in a system you could easily follow, you could reach your goals much faster, whether you’re totally green or a seasoned entrepreneur who wants to achieve higher levels of success.

How can Wall Street get itself out of the current financial crisis? They can start by putting more women at the helm. According to the latest research, companies with female board members traditionally outperform those without, and 80 percent of purchasing decisions in the U.S. are made by women. If this is true, why aren’t more qualified women attaining business leadership positions? To date, only 15.7 percent of Fortune 500 corporate officers are women.This may be partly due to the dismal enrollment among women in Executive MBA (EMBA) programs. So business schools are actively courting women, by addressing some of the stumbling blocks that have traditionally kept women from pursuing the degree.

The Work/Life Balance The Wall Street Journal reports that the nation’s EMBA programs are only comprised of 20 percent females. EMBA courses generally run full days on weekends, to accommodate those anxious to complete degrees while managing full-time work schedules. For many women who see weekends as family time, the EMBA is fairly unappealing. It’s a work/life balance that women are increasingly seeking and, perhaps mistakenly, believing that EMBA programs and the corporate fast track won’t offer. However, the EMBA may offer more of such a balance than traditional programs, because it can prepare women for career advancement more quickly, without causing them to lose ground at work.Other reasons many women cite for shunning EMBA programs include: difficulty finding money to cover the cost of the program, the perception that the glass ceiling may keep real advancement at bay, a lack of female role models, a lack of encouragement from peers, family or employers, as well as a lack of confidence in their own math skills.

What Women Have, B-Schools Want Universally, businesses and business schools alike agree that a diverse population of men and women is extremely valuable. This diversity can enhance fellow students’ experiences by increasing the pool of skills and ideas available, enabling greater networking opportunities, leveling the playing field in the workplace, and producing qualified candidates who may be more likely to identify with businesses’ intended consumers.Traditionally, the “feminine” traits of emotional engagement, altruism, and cooperation have been perceived as weak and therefore less valuable in the profit-and-loss corporate world. Yet it’s these traits that, in a struggling economy, are vital to finding and building relationships with customers.Because it pays to draw women to EMBA programs, many business schools are making themselves more attractive. They’re recruiting more female faculty, featuring more women in advertising materials, offering flexibility through online courses, and trying to make more EMBA scholarships available.

A Return on Your EMBA Investment There are numerous reasons why it can pay to earn an EMBA, not the least of which is that it can enhance your ability to identify with and court clients. The MBA credential offers a boost to your confidence and credibility with colleagues, which can ensure others that you have the expertise needed to take on more responsibility. Not to mention the salary boost. The Executive MBA Council says that in 2007, students surveyed reported a 21 percent salary increase after completing their EMBA, and 43 percent of students received promotions while still enrolled in their EMBA programs. An EMBA can provide you with numerous valuable tools, including the know-how to assess risk, harvest innovative ideas, forecast market behavior, and effectively market products. Plus, those female entrepreneurs looking for investment capital or angel funding may likely find that investors are far more receptive to those backed by an MBA education.So while the sacrifice of time and money may at first seem overwhelming, EMBA programs are becoming more and more accessible and attractive than they’ve ever been, and with the return on investment this degree provides, now might be just the right time to look into it.